Southern Realty Associates
Choose a flat-fee MLS listing or agent-assisted service, then add focused help when you need it.
Listing plans
List flat. Keep more of your equity.
SRA enters your home in the MLS and syndicates it everywhere; you self-manage showings and negotiation with Genie tools, and can buy hands-on help à-la-carte.
≈ $7,500 less your flat fee
Start at Flat FeeListing essentials, lightly guided.
Everything in Flat, plus pricing guidance, offer review, and light transaction support.
$5,000
Start at 1%Guided sale with negotiation + coordination.
Everything in 1%, plus full offer negotiation and contract-to-close transaction coordination.
$2,500
Start at 2%Full service, white-glove.
The complete listing service: pricing, professional marketing, showings, negotiation, contract-to-close, and closing attendance.
$0
Start at 3%Service matrix
| Service | Flat Fee | 1% | 2% | 3% |
|---|---|---|---|---|
| MLS / Stellar listing entrySRA enters and maintains your listing in Stellar MLS. | ||||
| IDX + portal syndicationYour listing syndicates to Zillow, Realtor.com, Homes.com and SRA/IDX sites per MLS rules. | ||||
| Genie self-service toolsAI listing wizard, status dashboard, alerts, and document tools. | ||||
| AI-assisted listing descriptionFair-housing-checked listing copy generated for you. | ||||
| Southern Realty Associates staff pre-publish reviewAn SRA licensee reviews your listing before it goes live in the MLS. | ||||
| Pricing guidance (CMA)A comparative market analysis and pricing recommendation. | ||||
| Professional photographyProfessional listing photos. | ||||
| Yard sign + lockboxBranded yard sign and secure lockbox. | ||||
| Showing scheduling & managementSRA schedules and manages buyer showings of your home. | ||||
| Open house hostingSRA hosts open houses. | ||||
| Premium marketing packageSocial campaigns, featured placement, and enhanced marketing. | ||||
| Offer review & negotiationSRA reviews offers and negotiates on the seller's behalf (transaction-broker limits apply). | ||||
| Contract-to-close coordinationTransaction coordination from contract through closing. | ||||
| Closing coordination/attendanceSRA coordinates and attends your closing. | ||||
| Broker Listing Review |
Add-on services
A licensee reviews a submitted offer before you accept or counter.
We ship a yard sign to your door with a custom and tradable QR code to help you connect with interested buyers.
All real estate commissions are negotiable and are not set by law.
Any rebate is an estimated potential closing-cost credit, not a guarantee. You may receive up to the amount shown, subject to your written agreement, the commission Southern Realty Associates actually receives, applicable fees, lender approval, loan-program limits, and a completed closing. The credit may be reduced or unavailable and must be disclosed on the closing statement; it is not cash paid outside closing.
Services and pricing are offered by Southern Realty Associates, a licensed Florida real estate brokerage.
